Social Media is a 'must-have' in Any Real Estate Marketing Plan.
Understanding that the average Internet user dedicates over two hours per day to social media, Jill launches an extensive marketing plan designed to permeate popular platforms. The strategy encompasses a variety of approaches, with a particular focus on Facebook and Instagram ads. These ads are not just broadcasted haphazardly; instead, they are meticulously targeted to individuals most likely to be interested in and purchase your home. Through strategic repetition, these ads are purposefully placed in front of potential homebuyers, ensuring heightened exposure and brand recall.
Jill's social media strategy is multifaceted, utilizing different features and formats to capture the attention of diverse audiences. Just Listed and Open House dates receive a spotlight on Twitter, reaching users interested in real-time updates. Meanwhile, a diverse array of content, including posts, videos, stories, reels, and updates about open house events, are strategically disseminated across platforms such as Facebook, Instagram, Google+, YouTube, and TikTok.
To enhance visibility and create a lasting impression, posts and videos are strategically pinned to the top of social media accounts. This prime placement ensures that essential property information and highlights remain easily accessible to anyone visiting these platforms, providing additional exposure.
Jill's social media approach is not merely about quantity; it's about strategic engagement and interaction. By leveraging the interactive nature of social media, Jill facilitates conversations, answers inquiries, and builds a community around your property. This engagement not only fosters a connection with potential buyers but also establishes Jill as a proactive and accessible realtor.
In essence, Jill Wente's social media strategy is a comprehensive and nuanced endeavor that leverages the power of digital platforms to create a robust online presence for your property. By combining strategic targeting, diverse content formats, and interactive engagement, Jill ensures that your home not only reaches a broad audience but resonates with potential buyers in a way that transcends traditional marketing approaches.
